All website owners should have at least a basic understanding of search engine optimisation (SEO), and a good understanding of how it can affect your business.
This is a beginners’ guide to understanding and navigating SEO for the benefit of your business.
As well as straight-forward explanations and examples of key SEO requirements, we’ve included some simple beginner tips and a social media summary so you can improve your website’s presence in search engines and your business’s presence in the social media scene.
This guide covers:
- The basics - an introduction;
- Keywords & Meta data;
- Social Media - a summary
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